The Journey Begins When I went to university to study Geography, I developed an affinity for data and trends and had the goal of building a career in renewable energy. Following graduation, I was rejected from every graduate scheme as I didn’t have the relevant experience or a Masters. Although I enjoyed my…

What is happening organically on Facebook? We’ve heard it all before. THE FACEBOOK ALGORITHM is changing… AGAIN 😳 With changes happening multiple times a year, it is your job to test what works best with your target audiences. …

When you decide to start a business of your own, no matter what it is, winning clients, receiving positive feedback or selling one of your products is a GREAT feeling. …

When we look at social media profiles of the influencers we love and trust, it’s easy to forget that a LOT of thought and planning goes into every post they release. I for one can hold my hands up and admit that I have been guilty of turning on Instagram…

If you are thinking about quitting your 9–5 to become a social media marketer, the best thing you could do to get ahead is learn how to build an audience on your chosen platform organically — this means creating engagement (likes, follows and shares) without the aid of paid advertising…

When I told friends and family that I was leaving London to move to Asia, I was greeted with “that’s amazing!” and “why Asia?” Travelling and meeting new people were all part of my decision to become a Digital Nomad. Although leaving London to travel and become a full-time Digital…

Are you a morning person? I (and probably most of my employers over the years) can tell you that I’m really not a morning person. Through trial and error, I’ve devised a bulletproof strategy that helps me rise and shine and be more productive in the mornings. If you struggle…